Life & Career Timeline
Victoria
IvyKaye
Musebe
Nairobi, Kenya · atotoatori.co.ke
“We look. We listen. We learn.”
Full-Stack Marketer
Founder
Author
6+ Years
3 Ventures
MSc Candidate
Educator
Content Strategist
Origins · Western Kenya
🌍 Beginnings
Western Kenya
Born in Western Kenya
A Story That Started Here
Victoria IvyKaye Musebe was born in Western Kenya — a region shaped by community, land, and quiet resilience. The roots that would anchor everything that followed.
🥬 First Earnings
Western Kenya · Very First Chapter
Vegetable Seller
Harambee Market, Western Kenya
Before strategy decks or brand campaigns — there was the market stall. Commerce, customer, and what it means to earn with your own hands. She has never forgotten where she started.
Academic Foundation · 2008 – 2012
🎓 Primary School
2008
KCPE — 412 out of 500
Lugulu Girls Primary School
A strong academic start. The intellectual work ethic that would carry through every chapter was already being formed.
🎓 High School
2012
KCSE — Mean Grade B+ · 73 Points
Lugulu Girls High School
Eight subjects. Mean Grade B+. Art & Design: A Plain. The creative thread was already running — the system just took a while to catch up with it.
Early Career & Campus · 2014 – 2018
⭐ Brand Exposure
2014
Brand Ambassador & Events Professional
Jayden Agency · Blankets & Wines · Heroes Gala Awards
Samsung promotions. Safaricom Sevens, Kasarani. VIP ticketing at Blankets & Wines 57th & 58th editions. Marshal at the Heroes Gala by Nation Media × KCB. The live brand energy, learned early.
📣 Campus Life
May 2015
Student PR Associate + Fundraiser Coordinator
Co-operative University of Kenya · Nobeah Foundation
Kiss TV feature. Institutional brand rep. Ticket campaigns. First taste of representing an organisation publicly. Concurrently, grant sourcing and donor proposals for Nobeah Foundation — making the case for impact in numbers and narrative.
📍 Digital Outreach
May 2016
Marketing Scout
Ringier · Pigiame, Kenya
Client outreach and digital education for Kenya’s major classifieds platform. Learning digital adoption from the ground up.
💻 Five Stars
May 2017
Freelancer — 5-Star Rated
Freelancer.com · English Writer & Social Media Manager
Global clients. Her own rates. Her own reputation. Five stars. The market said yes before the industry did.
🎓 Degree Unlocked
December 2018
BCom Marketing — Second Class Honours
The Co-operative University of Kenya · Cert. No. 3089
Four years of building the formal foundation. Marketing moved from instinct to framework, from intuition to discipline. She graduated and immediately kept moving.
Professional Rise · 2018 – 2021
🏫 Institutional
Nov 2018 – Nov 2019
Marketing & Admin Assistant
Africa Nazarene University · Nairobi
Social media, PR, digital communications for a university brand. Reference letter describes her as “self-driven, innovative” with a growing interest in audio-visual production.
🚀 Agency Peak
Feb 2019 – Jan 2021 · Nairobi
Digital Marketing & Content Specialist
Madavi Agency
Two years. Multiple corporate clients across sectors. Google Ads. Meta. Community management. Clients: Mms Advocates, Roamtech, Emalyfy, CRECO, Lea Toto, Konvergenz. The agency years built the full stack she still deploys today.
✨ Creative
2019 · Ongoing
Model — YVI Arts
atotoatori.co.ke/yvi
In front of the camera, not just behind it. Visual storytelling through the self. YVI Arts is still live — because some chapters deserve to stay open.
The Pivot · 2020 – 2021
🏫 Community Builder
2020 · COVID Lockdown · Western Kenya
Founded an Informal School
Farmers’ Community, Western Kenya
While Kenya’s schools were closed, Victoria opened a school for the children of farm workers. Learning did not stop. Because she refused to let it stop. Teacher by choice. Educator by necessity.
🌾 Land & Labour
2021 · Uganda
Farm Manager
Her Mother’s Farms · Uganda
Moved to Uganda and managed her mother’s farms — workers, logistics, seasons, soil. From spreadsheets to land and back. Grounded in the most literal sense possible.
🚀 Founded
January 2021 · Nairobi
Founder — Nnalolile YVI
Three Integrated Ventures · atotoatori.co.ke
Nnalolile For Business (B2B intelligence for Kenyan SMEs), Atoto Atori Blog (long-form editorial on Kenyan business & culture), and Shop with Yvi (curated e-commerce). From the market stall in Western Kenya to a digital brand serving all of Africa.
The Founder Era · 2021 – Present
🧠 Care & Storytelling
Ongoing · Independent
Virtual Therapist · Children’s Storyteller · Adult Companion
Independent Practice
Virtual therapeutic support — paused pending full licensing. Children’s storytelling and adult companionship continuing. The MSc in Business Psychology is the path to doing this fully and officially.
🏥 Healthcare
Mar 2024 – Present · Part-Time
Social Media Marketing
Spicas Nursing Home · Nairobi
LinkedIn, Instagram & Threads management. Humanising healthcare through storytelling on digital platforms.
⛪ Faith & Community
May 2024 — Present · Remote
Digital Community Coordinator — Africa
The Berean Christadelphian
Social media communities across Africa. Web development coordination. Monthly digital magazine — editor and publisher. Faith, community, and digital tools all at once.
💄 Beauty & Lifestyle
Jun – Oct 2024
Marketing Officer
Aboosto Beauty · Nairobi
Influencer partnerships across Africa, brand digital storytelling, social media awareness campaigns. Certificate of Service issued. Impact made. Chapter completed.
📖 Author
2024
Published “The Yvis”
Victoria IvyKaye Musebe — Author
A book. Her name on the cover. Her words inside. Not a campaign. Not a client brief. Entirely, completely hers.
👗 Fashion · Current
June 2025 — Present
Full-Stack Marketer
B.Kunta Styles · Nairobi
Copywriting, content creation, social media management, sales coordination and CRM. The full stack deployed for fashion.
🎓 Postgrad · In Progress
May 2026 — Present · Unicaf / UEL
MSc Business Psychology
University of East London via Unicaf
Combining 6+ years of marketing practice with the science of human behaviour. When Victoria recommends Unicaf to her Nnalolile audience, she is not guessing. She is enrolled.
👁️ Healthcare Tech
Aug 2025 – Jan 2026
Digital Marketing Manager
Presbyoptics Solutions · Nairobi
LinkedIn, Instagram, Facebook. Website content, digital copywriting, and campaign production for a healthcare technology brand.
Now · May 2026 — The Story Continues
⚡ Core Competencies — Built Through Doing
Digital Marketing Strategy
Social Media Management
Content Creation & Copywriting
SEO
Influencer Marketing
Google Ads & Meta Ads
E-Commerce & Drop-Shipping
Brand Development
Audio-Visual Production
CRM
Market Research & Media Buying
Business Psychology
Email Marketing & Newsletters
Community Management
Editorial Publishing
Public Relations
Sales Promotion & Campaigns
Farm Management
Teaching & Education
Storytelling
Caregiving & Companionship
English · Swahili · Abaluhya